Sun-Maid Timeline 1990s
Little Simon of Simon and Schuster Childrens Publishing Division publishes Sun-Maid Raisins Play Book.
Full line of Sun-Maid specialty fruit is expanded. Improved packaging is done at Kingsburg facility.
Reflecting a shift in lifestyle priorities and attitudes, this Sun-Maid booklet promotes not only recipes, but offers tips on getting the most out of springtime, and how to eat and exercise more effectively.
Through the years Sun-Maid has adapted its recipes when changes in food and cooking technology have occurred. This recipe booklet was produced when bread machines were new to the American culinary scene, and showed how they could be used to best advantage with raisins.
In 1995 an important patent was issued that led to a new product called Sun-Maid Baking Raisins. Processed in a totally new way to retain natural grape sugars, these premoistened raisins stay tender during baking.
1994 and 1995
Sun-Maid growers experiment with dried-on-the-vine raisin production and harvesting. Assuming the leadership role in the effort, Sun-Maid receives patents for the DOV method in 1994 and a trellising system in 1995.
Fresno State University marketing students build and fill the Worlds Largest Raisin Box, earning a spot in The Guinness Book of Records. The 12-foot high box is later installed at Sun-Maid headquarters in Kingsburg.
First-rate photography, and numerous suggestions for raisin uses, help distinguish this recipe booklet, issued to honor Sun-Maids 80th year of operation.
Aimed at a younger audience, this booklet features a simplified cartoon showing how raisins are made, and offers recipes that can be followed and enjoyed by both children and adults.
Laser sorter technology enabled Sun-Maid to even further improve its highest quality standards.